SPECTRUM*

独立系デザインスタジオ

Independent
Creative Studio

Jakarta · Indonesia
Working worldwide

EST. 2026

Brand
Product
Web
Motion

WE DON'T MAKE NOISEWE MAKE IMPACT

Spectrum Design / Always in motion
Scroll to explore

01 / Selected projects

A curated selection of work
built to refuse the ordinary.

Explore our approach
ASTRAVEKTORMONOLITHORPHICKINETIKNOIR LABASTRAVEKTORMONOLITHORPHICKINETIKNOIR LAB

02 / Studio

WE BUILD BRANDS.THEN WE GIVE THEMSOMEWHERE TO LIVE.

形に意味を与える

Strategy, identity, digital, and motion—kept in one room so the idea never gets lost in translation.

03 / Capabilities

Design systems for brands
that intend to move.

.01

Recognition before decoration.

We define the visual logic that makes every touchpoint feel unmistakably yours—from a single mark to an entire living system.

  • Positioning
  • Visual systems
  • Typography
  • Guidelines
  • Asset libraries

04 / Proof

THE WORK
EARNS
ATTENTION.

We take on fewer projects. Each one gets the full weight of the studio.

0Brands partnered

From first systems to global launches.

0Retention rate

The clearest signal that the process works.

0Sectors served

Context changes. Standards do not.

0Long-term work

Built beyond the first engagement.

05 / Process

We don't start with answers.
We start with the right questions.

012—3 days

Discovery

Understanding the problem comes first.

Study the context · Clarify constraints · Define the goal
023—5 days

Strategy

We decide what matters before making anything.

Map the approach · Align priorities · Set the measure
034—5 days

Concept

Ideas tested before they become designs.

Explore directions · Pressure-test · Choose the path
042—3 weeks

Design

Every part resolved as one coherent system.

Build the system · Refine hierarchy · Present rationale
054—8 weeks

Build

What was designed is exactly what ships.

Develop precisely · Test every edge · Launch with care

06 / The studio

The people you meet
are the people doing the work.

07 / What clients say

Spectrum turned a complicated ambition into a system everyone could understand—and a brand nobody could ignore.

Raina Prasetyo · Founder, Astra

01 / 03

Have a project in mind?

LET'S MAKE
IT MATTER.

Start a project